Flatbed truck hauling heavy equipment at sunset on an American highway
FOR FLEETS & CARRIERS

The Fleet Command Center
That Pays for Itself

TRU LOAD Fleet is the enterprise command center for motor carriers. Real-time GPS tracking, AI-powered driver retention prediction, automated dispatch, safety scoring, FMCSA compliance exports, and driver settlement generation — starting at $22 per truck per month.

91% of America's 500,000+ carriers have 6 or fewer trucks (FMCSA). Enterprise technology, without the enterprise price.

78,000

Driver shortage nationwide

(ATA)

89%

Annual turnover at large carriers

(ATA)

$12,000

Average cost to hire one driver

(Industry Estimate)

$1.3B

Unpaid detention industry-wide

(ATRI)

THE KILLER FEATURE

The Retention Crisis Is Real

The average fleet loses 89% of its drivers annually.
What if you could predict who's leaving?

The Cost of Turnover

Cost to replace one driver

$12,000

Recruiting, training, lost productivity

50-truck fleet @ 89% turnover

$534,000/yr

45 replacements x $12,000 each

100-truck fleet @ 89% turnover

$1,068,000/yr

89 replacements x $12,000 each

Average driver age

46 years

Workforce is aging -- pipeline is thin

TRU LOAD Retention Predictor

AI analyzes 8 behavioral factors with weighted scoring to flag at-risk drivers weeks before they quit. Early intervention saves $12,000 per retained driver.

8 Prediction Factors:

Load acceptance rate decline
Route and lane preference shifts
Earnings trajectory analysis
HOS utilization pattern changes
Communication frequency drops
Detention patience threshold
Home time satisfaction scoring
Peer comparison benchmarking

One retained driver saves $12,000

AI recommendations include: bonus triggers, route adjustments, home time offers

AI DISPATCH

Smarter Dispatch,
Happier Drivers

TRU LOAD AI scores every driver-load combination on multiple factors to find the optimal assignment -- not just the closest truck.

The result? Better rates per mile, lower deadhead, happier drivers, and more money for everyone in a market where the average operating cost is $2.27/mile (ATRI).

AI Dispatch Scoring:

Driver HOS availability and 14-hour clock
Proximity to pickup (minimize deadhead)
Driver equipment type and endorsements
Rate per mile vs. operating cost
Home time preferences and schedule
Driver performance and safety score
Chain load potential from delivery point
Shipper/receiver facility ratings

AI Dispatch Recommendation

AI
94

M. Thompson

Closest + HOS optimal + home route

TOP PICK
87

R. Garcia

Good HOS, 40mi deadhead, chain load avail

72

S. Johnson

Available but 120mi deadhead

Load: DAL-MEM | $2,800 | Reefer | 485 mi

COMPLIANCE

Safety Scoring & Compliance

Fleet-wide compliance dashboards with FMCSA export-ready reports. Stay ahead of audits, not behind them.

Safety Scores

Per-driver safety scoring based on HOS compliance, hard braking events, speeding, and incident history.

FMCSA Exports

One-click export of compliance data formatted for FMCSA audits. Always audit-ready.

HOS Monitoring

Fleet-wide HOS compliance dashboard. See who is running low, who needs breaks, who is available.

Violation Alerts

Real-time alerts for potential HOS violations, overweight concerns, and document expirations.

COMMAND CENTER

Your Fleet at a Glance

One screen. Every truck. Real-time status, HOS compliance, load assignments, detention alerts, and driver performance. Built for fleets managing complexity across the $940.8 billion freight market (ATA).

  • Real-time GPS position for every truck
  • HOS compliance status with violation risk alerts
  • Drag-and-drop load assignment and dispatch
  • Detention tracking across all facilities
  • Driver settlement preview in real-time
  • Performance scorecards: CPM, on-time rate, fuel

Fleet Status

LIVE

38

On Road

6

Loading

4

Detained

2

Off Duty

M. Thompson

DAL-MEM

En Route

6.5h left

J. Williams

CHI-IND

Detained

8.2h left

R. Garcia

ATL-JAX

Loading

10.0h left

S. Johnson

PHX-LAX

En Route

4.1h left

RETENTION ALERT

J. Williams: acceptance rate -23% over 2 weeks. Earnings down 12%. AI recommends driver check-in + home time offer.

THE MATH

The ROI Speaks for Itself

Slide to see your fleet's estimated annual savings.

Fleet Size

50 trucks

$160,200

Driver Retention Savings

Reduce turnover by 30% at $12K per replacement

(ATA turnover data)

$360,000

Detention Recovery

$600/driver/month in recovered detention

(ATRI data)

$52,500

Fuel & Deadhead Savings

3% fuel savings from AI routing

(ATRI operating cost)

Total Estimated Year 1 Impact

$572,700

in retention savings, recovered detention, and operational optimization

ENTERPRISE

White-Label Your Fleet App

Enterprise carriers with 200+ trucks can deploy TRU LOAD under their own brand. Your logo, your colors, your driver experience -- powered by our AI engine.

Your Brand

Custom logo, colors, and branding throughout the driver and fleet manager experience. It looks and feels like your app.

Your Data

Full data ownership, custom analytics dashboards, and API access for integration with your existing TMS and accounting systems.

Our Engine

AI load matching, voice commands, detention automation, retention prediction, and safety scoring -- all running under the hood.

Available for carriers with 200+ trucks. $17/truck/month with custom SLA.

Aerial view of illuminated highway interchange at night

Ready to Modernize Your Fleet?

Get a personalized demo and see how TRU LOAD can improve retention, recover detention revenue, and streamline your operations.

In an industry with 89% turnover (ATA) and a 78,000-driver shortage (ATA), your fleet management platform is a competitive advantage.